ISG 112: Dr Kelly Price And The Other US Open

Episode 112 · June 10th, 2019 · 1 hr 2 mins

About this Episode

Everyone will be talking Pebble Beach and the US Open this week and that's as it should be. But if you feel like a bit of a break from that, jump in here as we talk to Dr Kelly Price about the LPGA's latest marketing campaign, Hank Haney's controversial comments about the US Women's Open and how women's golf continues to fight for the attention it deserves.

Links mentioned on this episode:

Jessie Diggins' win at the Winter Olympics

Nike's Dream Further ad ahead of the Womens World Cup

Dr Kelly Price's piece on the LPGA's latest marketing effort

The 'Five Points Of Celebrity' campaign run by the LPGA in the early 2000's.